Positioning, go-to-market, measurement, and playbooks, built fast and documented so your team can run them the day I step out.
Your marketers are good at their jobs, but they're working without locked positioning, a real GTM plan, or a way to measure what's working, so the effort scatters and nothing compounds. A full-time CMO is more than you need, and an agency will execute into the same vacuum. What's missing is the foundation itself, built once and built right.
The Build Sprint is a fixed 90-day engagement to build exactly that, then hand it to your team with the documentation and owners to keep it running. You get the strategic and structural layer without adding a permanent executive.
Three months, run in phases, each one ending in something your team can use and own.
Locked positioning, messaging for every audience, and a go-to-market plan the team can run.
Channels, funnel, CRM, and measurement wired together so growth is trackable from day one.
The repeatable plays for acquisition, lifecycle, and reporting, written down so nobody's guessing.
Your people trained on the system, with a clear owner on every piece before I step out.
A fixed start and end, so you know exactly what's delivered and when.
The sprint ends and the system stays. Your team runs with:
One story across every audience, in a doc the whole team works from.
Funnel, CRM, and dashboards live, with pipeline and CAC visible on demand.
The repeatable plays written down, so execution doesn't ride on any one person.
Trained, with clear owners on every piece, running it on their own.
You have marketers who execute well but no locked positioning, no real GTM plan, and no measurement underneath, so their good work doesn't add up to momentum.
You'd rather build the foundation right and own it than carry a permanent executive, and you have people who can run the system once it's documented and handed off.
This isn't the fit if you have no one to run marketing after the handoff. The Sprint builds and leaves, so if you need someone in the seat long-term, the Fractional CMO engagement is the better call.
Give it twenty minutes and tell me what your team can already do and where the foundation's missing. If it's a fit, we'll scope the ninety days.
If your positioning, your campaigns, and your reporting need to work as one system, and you want someone who's built that inside healthcare before, let's talk.
Book a 20-minute discovery call